Food & Beverage
Fresh Foods London
A premium grocery delivery service transformed their operations with same-day delivery, achieving 98% satisfaction.
- Deliveries
- 50,000+
- Satisfaction
- 98%
- Cost Savings
- 35%
- Time Saved
- 45%
About the Company
Fresh Foods London is a premium grocery delivery service operating across Greater London. Founded in 2019, they specialize in delivering fresh, organic produce and artisanal products to health-conscious consumers. With over 15,000 active customers and 50,000+ monthly deliveries, they needed a delivery partner that could match their commitment to quality and speed.
The Challenge
Before partnering with Runur, Fresh Foods London faced several critical challenges that were limiting their growth and customer satisfaction:
Speed Requirements
Customers expected same-day delivery for fresh produce, but their previous courier couldn't consistently meet 4-hour windows.
Temperature Control
Perishable goods required cold-chain logistics, which most delivery services couldn't provide reliably.
Scaling Issues
During peak seasons and weekends, their delivery capacity couldn't keep up with demand spikes.
Visibility Gap
Customers frequently called asking about delivery status, overwhelming their support team.
The Solution
Runur provided a comprehensive delivery solution tailored to Fresh Foods London's specific needs:
Same-Day Delivery Network
Access to 500+ couriers across London ensuring consistent 2-4 hour delivery windows.
Cold-Chain Fleet
Dedicated vehicles with temperature monitoring for perishable goods.
API Integration
Direct integration with their e-commerce platform for automatic order dispatch.
Real-Time Tracking
Branded tracking pages reduced 'where is my order' calls by 70%.
The Results
Within 6 months of partnering with Runur, Fresh Foods London achieved remarkable improvements:
2.5 hours
Average Delivery Time
Down from 6 hours with previous provider
4.9/5
Customer Rating
Up from 4.2/5 before Runur
35%
Cost Reduction
Per-delivery cost savings
2x
Order Capacity
Doubled delivery capacity
“Runur didn't just improve our delivery—they transformed our entire customer experience. The speed, reliability, and visibility have become a competitive advantage for us.”
Implementation Timeline
Week 1
Onboarding & Setup
Account creation, API integration, and initial configuration
Week 2
Pilot Launch
Limited rollout to test workflows and gather feedback
Week 4
Full Deployment
Complete integration across all locations and channels
Ongoing
Optimization
Continuous improvement based on data and feedback
